When Dove needed to show the harm social media was doing to young girls, we did it through an unexpected medium - the photos in a real girl’s phone.
Winner of over 60 major awards, including 6 Cannes Lions (2 gold, 3 silver, 1 bronze), 3 Eurobest (1 gold, 1 silver, 1 bronze), 17 LIA’s (2 grand prix, 6 gold, 7 silver, 2 bronze), a One Show Best in Discipline, a Communication Arts ‘Best in Show’, the Strategy Magazine ‘Campaign of the Year’, and an Emmy nomination.
Copywriter: Morgan Starr
Chief Creative Officer: Francesco Grandi
Cost of Beauty: Film
Cost of Beauty: Case Study